Learn how to exclude all mobile app categories in your Google Ads campaigns with this video. In August of 2018, Google made a change to their Display Network exclusion options. Advertisers could no longer exclude mobile apps with just a click of a button. While that caused some initial chaos, Kirk Williams of ZATO Marketing came to the rescue. Our friend Kirk found a way, using Google Ads Editor, to exclude all mobile app categories in the matter of seconds. This video will show you exactly how to exclude the app categories. And if you want the full, in-depth post from Kirk, the link is below.
Link to the ZATO post: https://zatomarketing.com/blog/how-to-exclude-141-mobile-app-categories-in-google-ads-the-easy-way/
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Joe Martinez and Michelle Morgan work for Clix Marketing
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